SECTORS // WIPES
Next Generation Wipes Product Development
NIRI translates innovative ideas for wipes into market-ready products by utilising its core services in product development, market and application development, and supply chain and manufacturing support.
Our expertise spans critical wipes applications such as flushable wipes, personal care wipes, disinfecting wipes, and industrial wipes.
Wipes Market Insights
Fibrous materials are essential in the wipes industry, enhancing absorbency, durability, and cleaning efficiency. The global wipes market was estimated at USD 4.6 billion in 2023 and is projected to grow to USD 8 billion by 2032, with a CAGR of 6.5%.
Several key factors, including increasing hygiene awareness, convenience, and portability, rising healthcare needs, and the impact of pandemics and health crises drive this growth.
Additionally, consistent demand for baby care products, product innovations, an ageing population, increased household cleaning needs, travel and outdoor activities, economic growth, urbanisation, e-commerce expansion, and regulatory support all contribute to the rising demand for advanced wipes materials.
Regulations Driving Wipes Industry Innovation
The nonwovens wipe industry is impacted by evolving global legislation, driving innovation and growth:
Europe
The Single-Use Plastics Directive and environmental regulations promote the development of biodegradable and sustainable wipes, reducing plastic waste. Legislation aims to shift towards circular economies, but reverse logistics and decontamination remain key issues.
North America
Health and hygiene regulations, along with pandemic-driven demand, increase the need for effective, safe, and eco-friendly wipes. State-level regulations push for higher standards in production and disposal.
Asia
Regulations focusing on personal hygiene and environmental sustainability drive the development of advanced wipes, particularly in densely populated regions.
United Kingdom
Under the Sunak Conservative government, a new law effective in 2024 has banned wet wipes containing plastic to reduce microplastic pollution. The UK’s Plastics Packaging Tax, effective from April 2022, mandates that plastic packaging must contain at least 30% recycled content. The UK Environment Act 2021 also focuses on reducing plastic waste and promoting biodegradable alternatives.
Global Initiatives
International guidelines from organisations like the World Health Organisation (WHO) emphasise hygiene and sanitation, promoting high-quality wipes. Global sustainability initiatives push for eco-friendly and biodegradable solutions.
NIRI collaborates with wipes brands to create innovative nonwoven products that comply with stringent regulatory standards, prioritising performance, safety, and environmental sustainability.
NEXT GENERATION PRODUCT DEVELOPMENT
Our Key Wipes Applications
At NIRI, we specialise in developing advanced products and processes to meet critical needs in the wipes sector. Discover how our technologies transform personal care and enhance the effectiveness of hygiene products.
Flushable Wipes
We develop flushable wipes designed to disintegrate quickly in water, preventing plumbing blockages. These dispersible wipes can be safer for the environment and sewer systems
Personal Care Wipes
Our innovations can enhance personal hygiene with super-absorbent wipes, skin-friendly materials, and biodegradable materials that improve comfort and sustainability
Disinfecting Wipes
We develop next-generation disinfecting wipes with antimicrobial materials, alcohol-free disinfectants, and durable nonwoven fabrics that enhance cleaning performance and safety while minimising environmental impact
Industrial Wipes
Our developments can include multi-surface cleaning wipes, grease-removal wipes, and eco-friendly disposable products tailored for industrial use
WHY CHOOSE NIRI
Leading Innovation in the Wipes Market
With the wipes market projected to grow significantly, driven by increasing hygiene awareness and advancements in sustainable disposable products, NIRI is strategically positioned in this expanding field. We advance wipes technology by integrating fibres, nonwovens, and advanced materials. Our expertise in material science and engineering, combined with a thorough understanding of wipes needs, enables us to deliver next-generation wipes that prioritise both performance and sustainability.
Contact us to explore how NIRI can help your company increase its market share and competitiveness.